Marketing Pathways


Students can become a member of the prestigious International Marketing organization DECA (Distributive Education Clubs of America) when they enroll in the Marketing class. Students have the opportunity to use their new skills & knowledge of marketing to compete at the district, state, and international level as early as their sophomore year. As a highly nationally recognized professional organization, DECA offers job placement, scholarship opportunities, and a stepping stone for a wide variety of marketing careers.
Check out www.DECA.org for more information.


Juniors and seniors can then choose to apply their marketing skills and entrepreneurial interest further working for Gloucester High School's student company Lucky Lobster Marketing, Students run a desktop publishing company learning the ins and outs of running a successful business. Students learn sales techniques, team building, client management, organization, and network with local businesses. Commission and scholarships are an important incentive in this class.